Tauranga is the most populated city of the “Bay of Plenty” region in the North island of New Zealand. The city is located close to a harbor that runs along the western side of Bay of Plenty. With an urban population of about 1,18,200 it is the fifth largest urban area of NZ. The city has a warm and dry climate.
The city of Tauranga covers an area of 168 km2. Tauranga is one of the leading centers for international trade and commerce, horticulture and education in New Zealand.
Not only is it the location of some of the best educational institutions in NZ, it is also very economical to live in. The Port of Tauranga is the largest port in all of NZ in terms of size and export. It is also the most efficient port in the whole of Australasia. The Port of Tauranga has attracted over 170 exporters by offering them easy distribution channels to all over the world.
The countryside of Tauranga is home to horticultural land that produces an ample variety of fruits and vegetables such as avocados, kiwi fruit and tangelos (a hybrid of grape fruit and tangerine). The city is also a major center for activities such as manufacturing, boat building and marine services, aquaculture and fisheries, transport logistics and food processing.
The business community of Tauranga is full of entrepreneurs. This is because the business community of Tauranga offers excellent networking opportunities. The city is home to several niche manufacturers focused on export markets. Many international companies that produce telecommunication tracking systems, pet food, mini land yachts (blokarts), furniture and natural health products are based in Tauranga. Besides, many start-ups are dabbling in bio-pharmaceuticals, wood processing equipment, exotic vegetable and herbs, and other natural products.
The city is on the path of becoming the third largest city in NZ. It has shown a sustained economic growth over the last few years. A variety of innovation and business parks along with over 600 hectares of industrial land are being developed to enable further economic growth of the region. Moreover, $700 million is being spent to develop the road network.
Doing business in Tauranga is easy because the rentals and leases are available at a very reasonable cost. Besides, the availability of commercial office space is also good. Showroom and warehouse spaces are also easy to come by at affordable prices.
The city also boasts of a state of the art telecommunications system, as Tauranga is connected using fiber optic cables that provide excellent Internet services and other digital data facilities. Other public utility services such as water and electricity are also excellent.
The Tauranga City Council is one of the most business-friendly councils in all of NZ. Domestic and foreign investment and migration is facilitated by the council and other agencies in the city.
Tauranga is known not only in NZ but all over the world as one of the best places to live and work. It is credited for its proactive and organized approach to create successful businesses.